tag:blogger.com,1999:blog-1834236085756782640.post2249896823917065822..comments2024-03-21T14:19:53.378+00:00Comments on The 3G4G Blog: LTE-Broadcast: Reality checkZahid Ghadialyhttp://www.blogger.com/profile/11618208626682295272noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-1834236085756782640.post-53977211277011344592014-08-30T00:04:30.094+01:002014-08-30T00:04:30.094+01:00I agree that the benefit of eMBMS can be in abilit...I agree that the benefit of eMBMS can be in ability to compete for and retain customers even though the direct revenue model is, at least for now, challenging. <br /><br />This is highly market dependent, however operators, might help hold marketshare through brand image and breath of the additional offering that goes well beyond the direct benefits even while building a bridge to future revenue streams or, simply, conversion of current necessary services to the future expected inclusive services.<br /><br />ICT is a high capex vs. cash flow centered business model. The decision to deploy eMBMS may come down to whether it is tolerable rather than directly beneficial to the near term picture.robert syputahttp://maravedis.comnoreply@blogger.comtag:blogger.com,1999:blog-1834236085756782640.post-50905893223458928742014-06-28T13:17:13.705+01:002014-06-28T13:17:13.705+01:00Half of all British children believe online conten...<a href="http://www.theguardian.com/technology/2014/jun/27/half-of-all-british-children-believe-online-content-should-be-free-study" rel="nofollow">Half of all British children believe online content should be free: study</a> - I had been mentioning this in my presentation that 'Generation Z' will be happy to watch adverts but unwilling to pay extra for watching broadcast TV. They assume everything is free. Zahid Ghadialyhttps://www.blogger.com/profile/11618208626682295272noreply@blogger.com