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Thursday, 4 September 2008

Lights, 8 Megapixel Camera, Action!

Samsung recently announced exclusive deals for its 8 Megapixel Camera phone Innov8 (Innovate ;) a.k.a. Samsung i8510 or GT-i8510.

Its a 3.5G Symbian smartphone with an 8 megapixel camera, WiFi and GPS, plus an advanced multimedia player and a whole host of other features that compete head on with the Nokia N96 and N95 8GB. The "8" in "Innov8" refers to the i8510's advanced 8 megapixel camera. This has autofocus and a dual LED flash, plus an image stabiliser, panoramic stitching, face detection and a number of other clever features lifted straight out of Samsung's dedicated digital camera range. Sometimes we have seen disappointing video capture quality with some rival phones, but not so with the Innov8 which is capable of recording VGA resolution video at 30 frames per second, or QVGA resolution at 120 frames per second. The Innov8 also has built-in video editing and an FM radio with RDS, plus stereo Bluetooth and a 3.5mm audio output socket.

More features, pictures, etc in Mobile Gazette website.

Note that Samsung has previously already released 10 Megapixel camera with 3x Optical zoom. The SCH-B600 was shown off in CeBit in 2006. Dont know if it was launched in Europe anywhere.


Reiter's Camera Phone report has some interesting statistics on Camera phones. One of the interesting bit of information was summary of Ofcom communication Market report 2007. Based on that 84% of the phones sold in UK now have camera and 38% of people surveyed said that they use their mobile camera regularly. Another article mentions that 40% of Japanese print camera phone photos. More Interesting bits on Reiter's camera phone report.

There is another set of statistics from wirefly.com (via Click Chic) for US:

  • 63.8 percent of users ages 18-30 say they use their cell phone’s camera at least once a week, while 26.3 percent reported using it daily
  • “Family events” and “scenery/sightseeing” remain the top reasons cited for using a camera phone, but social uses separated the younger adults from the over-30 crowd - 58.3 percent of cell phone users ages 18-30 report using a cell phone regularly “to document nightlife,” while just 29.9 percent of those over 30 made a similar claim.
  • individuals ages 18-30 use their camera phones to publish photos to online social media four times as much as respondents over 30 years of age.
  • 96.3 percent of adult cell phone owners report that they have a cell phone with a camera. (No surprise here, since most cell phones now come with a camera.)
  • 19 percent of adults prefer to use their cell phone as their primary camera for all photography.
  • 77.2 percent of photos taken remain stored in the phone, 45.4 percent are used as wall-paper and 38.6 percent are sent to friends via MMS.
  • 20.2 percent of respondents say they have snapped a photo of an attractive man/woman, and 7.5 percent have photographed an unsuspecting stranger.
  • 46.4 percent of all adults and two-thirds of adults age 18-30 say they use their cell phone to snap self-portraits.
  • 19.8 percent say they have snuck a picture while pretending to do something else.

Things have changed since Nokia became the biggest Camera manufacturer. Over the last couple of years the resolution of phone cameras have improved and at the same time the quality has improved as well. The are now coming with much better equipped cameras with professional quality lens.

Martin pointed out in his post earlier that Flickr maintains live statistics of the cameras being used to upload photos. In his post in January he mentioned that Nokia N95 has just overtaken N73 but I can see that Iphone is now the leader as can be seen above.

Phone Cameras is one area that is being seriously thought about in search for Killer applications.

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