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Thursday, 23 October 2008

10Million+ iPhones in 2008

Apple sold 6.89 million iPhones in its FY2008 4th quarter ending Sept. 27. According to the Merc,, the iPhone was the US leader for smartphone sales during that period, surpassing the BlackBerry.

This figure is slightly below the estimates of the biggest iPhone boosters, and totals only 9.3 million phones for the year. However, MacWorld reports that Apple has confirmed that it passed the 10 million mark in the past few weeks after the end of the quarter. This means that with the Christmas season their 2008 sales should easily surpass 12 million units.

Before the iPhone was released, many (notably including Steve Ballmer) predicted they would not hit 10 million.

The company has so far sold 6.9 million iPhone 3G units, eclipsing the 6.1 BlackBerry sales pushed by RIM in the same quarter.

Apple outsold RIM last quarter, and this is a milestone for us. RIM is a good company that makes good products, and so it is surprising that we could outsell them in any quarter after only 15 months in the market,” said Apple CEO Steve Jobs.

According to Tomi Ahonen at ForumOxford:

Apple reports it sold 6.9 million units of the 3G iPhone. That compares with 6.1 million units of the original 2G iPhone. During the past 4 quarters, total 2G and 3G iPhone sales were 11.6 million, so Apple did clear its stated target of 10 million iPhone sales during fiscal year 2008 by a happy margin of 16%.So the installed base of iPhones (2G and 3G) is 13 million today, and more than half of all iPhones in use today are 3G versions.

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