Thursday, 5 February 2009

100% secure Zumba Lumba Phone to be available soon

Its a really catchy name and I may just buy it because of the name ;)

Rather than being developed by one of the world's large, well known handset manufacturers, the Zumba is being developed by IA Technologies, based in Hereford in the UK, using the brand name, Zumba Lumba.
It is being touted as potentially revolutionising the industry, due to what its makers claim is the world’s most accurate voice recognition system.

The Zumbafone could be available by the end of this year, according to reports.

The innovation is a circular pad that can be placed over the ear and detaches from a small handset that contains a circular dial pad and screen. Simply removing the earpiece pad from the handset activates a connection to the internet. You then simply say the name of a contact to dial a number or send a text. When you receive a text it can them be read out to you.

No contact information is stored on the handset itself, with all data being held ‘in the cloud’, which the makers say makes the phone 100 per cent secure. As it is fully tied to voice recognition, the claim is that if lost, the phone cannot be used by anyone else.

The phone is aimed as a low cost, or secondary phone, so eschews features such as high resolution screen and camera.

Low cost, simple and a refreshing new way to communicate

Unlike any other mobile phone or phone service

Designed and developed to become a real and exciting alternative

An everyday phone, or simply a back-up phone, Zumba strips away the complexity and expense of heavily featured handsets and introduces a fresh new way of making calls. Zumba does away with the need to remember phone numbers - you simply say your contact’s name and Zumba will connect you.

Because the Zumbafone is so exceptionally light and small it can be worn. As you can see from the pictures, it has a detachable keypad and screen which means you can wear it by slipping it over your ear.

Zumba has already been in development for three years and is in the final stages of development this year. We are looking forward to bringing our service to market and making its many benefits available to all.


You can watch Youtube video of ZumbaLumba:



GSM: Architecture, Protocols and Services




There is a new book on GSM in the market. Now it makes me wonder that since we are all focussing on 3.6G, 3.75G, 3.9G, 4G, etc., etc. what would be the point of a GSM book?

The following is from the preface of the book:

The GSM family (GSM, GPRS, EDGE) has become one of the most successful technical innovations in history. As of June 2008, more than 2.9 billion subscribers were using GSM, corresponding to a market share of more than 81%, and its story continues, even now, despite the introduction and development of next-generation systems such as IMT-2000 or UMTS (3G) and even systems beyond 3G, dubbed IMT-Advanced.

At the same time, wireless local area networks have substantially expanded the wireless market, sometimes drawing market share from GPRS and 3G (e.g. in public WiFi hotspots), sometimes coexisting (e.g. in UMTS home routers used as a replacement for fixed wire connections). However, these are used typically for low mobility applications. Mobile communication with all of its features and stability has become increasingly important: cellular and GSM technology, plus, of course, lately 3G, GSMs sister technology, so-to-say.

Another impressive trend has emerged since our last edition: the permanent evolution in the handheld market, producing fancy mobile phones with cameras, large memory, MP3 players, Email clients and even satellite navigation. These features enable numerous nonvoice or multimedia applications, from which, of course, only a subset is or will be successful on the market.

In this third edition, we concentrate again on the architecture, protocols and operation of the GSM network and outline and explain the innovations introduced in recent years. The main novelties in this book are the presentation of capacity enhancement methods such as sectorization, the application of adaptive antennas for Spatial Filtering for Interference Reduction (SFIR) and Space Division Multiple Access (SDMA), a detailed introduction to HSCSD and EDGE for higher data rates, and an update of the available GSM services, specifically introducing the Multimedia Messaging Service (MMS).

I think that GSM is going to be the fallback option for most of the new technologies due to its worldwide deployment so now is the time for us to brush up our GSM concepts


Wednesday, 4 February 2009

Advances in Underwater Wireless Communications



The IEEE Communications Magazine, January 2009, has a interesting section on Underwater Wireless Communications for those who may be interested.

Underwater networks of sensors have the potential to enable unexplored applications and to enhance our ability to observe and predict the ocean. Unmanned or Autonomous Underwater Vehicles (UUVs, AUVs), equipped with underwater sensors, are also envisioned to find application in exploration of natural undersea resources and gathering of scientific data in collaborative monitoring missions. These potential applications will be made viable by enabling communications among underwater devices. UnderWater Acoustic Sensor Networks (UW-ASNs) will consist of sensors and vehicles deployed underwater and networked via acoustic links to perform collaborative monitoring tasks.

The single most killer application for Underwater Wireless Communication would be in disaster prevention. Sensor networks that measure seismic activity from remote locations can provide tsunami warnings to coastal areas, or study the effects of submarine earthquakes (seaquakes).

There are major challenges in the design of underwater acoustic networks that include:

• The available bandwidth is severely limited;
• The underwater channel is impaired because of multipath and fading;
• Propagation delay is five orders of magnitude higher than in Radio Frequency (RF) terrestrial channels, and variable;
• High bit error rates and temporary losses of connectivity (shadow zones) can be experienced;
• Underwater sensors are characterized by high cost because of a small relative number of suppliers (i.e., not much economy of scale);
• Battery power is limited and usually batteries cannot be recharged;
• Underwater sensors are prone to failures because of fouling and corrosion.

There has been intensive research on MAC protocols for ad hoc and wireless terrestrial sensor networks in the last decade. However, due to the different nature of the underwater environment and applications, existing terrestrial MAC solutions are unsuitable for this environment. In fact, channel access control in UW-ASNs poses additional challenges due to the peculiarities of the underwater channel, in particular limited bandwidth, very high and variable propagation delays, high bit error rates, temporary losses of connectivity, channel asymmetry, and extensive time-varying multipath and fading phenomena. Existing MAC solutions are mainly focused on Carrier Sense Multiple Access (CSMA) or Code Division Multiple Access (CDMA). This is because Frequency Division Multiple Access (FDMA) is not suitable for UW-ASN due to the narrow bandwidth in UW-A channels and the vulnerability of limited band systems to fading and multipath. Moreover, Time Division Multiple Access (TDMA) shows a limited bandwidth efficiency because of the long time guards required in the UW-A channel. Furthermore, the variable delay makes it very challenging to realize a precise synchronization, with a common timing reference.

The next challenge is to select a routing protocol from a range of protocols that will work in the best manner with the MAC solution selected.

Another challenge is to select the correct transport layer protocols. A transport-layer protocol is required to achievereliable transport of event features and to perform flow and congestion control. Most existing Transport Control Protocol (TCP) implementations are unsuited for the underwater environment because the flow control functionality relies on window-based mechanisms that require an accurate estimate of the round trip time (RTT).

If you dont have access to IEEE Comms Mag then you can still read one of the papers online here.

Story of two Femto's from opposite end of the world

Verizon (USA) wireless introduced a femtocell product officially and have called it as "mini-cell site". Made by Samsung this will retail at $250+. The big advantage with this is that the phone calls that originate/terminate on "mini-cell site" would be free. The big problem is that this cell only serves voice but not data. So no faster data or any enhanced data services on this one. Maybe that is in the pipeline...

On the other side of the world, in Singapore, Starhub had launched the first "commercial" femtocell service called "Home-zone" back in Nov. It has received positive review in Telecom TV Wireless 3.0 article.

All I had to provide in advance was provide my cable modem MAC address and the phone numbers of the mobiles that would be used in the house (up to four). As soon as theHuaWei femtocell was connected it was recognised by the network it immediately took over from the nearest base station (about 300 metres away) by ‘shaking hands’ with the two mobile phones in our house.

The only noticeable difference was that my handset (a 3GiPhone) showed the StarHub network name and unique cell number. My wife’s phone (an HTC running Windows Mobile) thought it was roaming and only displayed the symbol for that function. I am told that newer Nokia phones actually state they are connected to a Home Zone service. Presumably, as femtocells become more common there will be a standard way of indicating connection. This notification is pretty important as I will explain later.

Previously on one side of the house I had good service to the network, on the other almost none. I found it quite clever that as I walked outside through the doors on either side of the property, the connection switched to the main network. I doubt if this was planned and was most likely coincidental, but it continues to amaze me how clever it is to do that. If the signal was much stronger then the Home Zone service could be subject to abuse. Apart from the differences mentioned above, and just in case I don’t notice the cell ID on my handset, as a call is made a comforting voice lets me know that I am making the call from my Home Zone. I thought this might become annoying but it is comforting to know that I’m connecting via the femtocell and saving my valuable package minutes.

In fact, all calls made from my fixed line (via cable) service, are also free but as my mobile plan comes with a number of free minutes and SMSs included each month, these are not decremented when I connect via the femtocell. Of course, the international segment of my calls are NOT provided free! I spent some time chatting with StarHub’s billing specialists to see how they handled my femtocell or Home Zone calls.

As expected, each call had a unique femtocell identifier and this determined how the call would be handled in the billing system.

It also allows for some creative plans and billing by operators hoping to capture extra market share using femtocell technology.

By the way, if a call is instigated on the Home Zone network and I move outside of the femtocell's range, the call is handed off to the main network but continues to be zero rated. A nice feature I thought. However, calls started on the main network are NOT handed off to thefemtocell, if you happen to already be on a call as you arrive home. That would create quite an interesting billing scenario I suspect.

So, what’s in it for the service provider? Firstly, I am charged a nominal fee of SG$16 (US$11) per month for the use of the femtocell and I suspect that this covers the cost of the unit I was provided with. Considering that I have two digital home services over the cable network also offered by StarHub (a free service if you are also a cable TV customer), then why would I want to pay for the new access method?

Well, I guess I won’t need those two other phone lines any more and will, like many others, use my mobile number as my primary and only contact point in the future. So StarHub loses two lines that earn them no revenue and I get the same free service via my mobile phone and we both win.

Where this does make a big difference is that customers of StarHub’s main competitor, SingTel, who still pay a monthly subscription for their dial up service, may be tempted to swap to StarHub and get the same service via their mobile phone. There will be thousands of permutations of how femtocells can be used for competitive advantage across all markets, but this is just one. This is as ‘sticky’ as it gets!

Of course, I am doing StarHub a great favour as well. If you consider that I pay for my broadband access and that all my home zone calls and data traffic go down that route, I have eased some burden on Starhub's wireless network. If enough people swap to femtocells this could provide a dramatic reduction in 3G/HSPA network traffic.

And when you consider that backhaul costs keep increasing this is great news for operators and should reduce the need for continuously expanding wireless infrastructure.And what about those customers who have poor or marginal coverage in their home or apartment? Femtocells are exactly what they need. As femtocell production numbers increase their cost will also drop and they may be given away free to high ARPU prospects and customers.

Like all new technologies, StarHub discovered some early glitches that have since been remedied. Enterprising early adopters worked out that they could take their femtocell with them and simply plug into a broadband ethernet port anywhere in the world and make calls to Singapore for free on their mobile phones! This has now been corrected and the femtocell must be connected directly to the StarHub network to be recognised.

Early femtocells also had difficulty with the hand-off to and from external cells and with automatically varying signal power as the handsets came closer to the femtocell. Working closely with the equipment vendor StarHub has ironed out most issues and the latest femtocells appear to be efficient and reliable.

Operators like StarHub see this technology as a complementary and an effective tool to attract and maintain customers ahead of their competitors. They also see femtocells as an avenue to push promotions and offers to customers over the air, and they may become quite a weapon in capturing key customers in one very tough market. If all their customers have the same experience as me, femtocells will be a big winner.

Tuesday, 3 February 2009

LTE Status: Jan 09 updates

According to this news, Verizon Wireless says that the Next-Gen 'LTE' Wireless Network Still On Track For 2010 Launch:

Despite a tanking economy and a potential delay getting access to the spectrum Verizon bought in last year's FCC auction, the telco says it's still on track to roll out its next-generation wireless network next year.

On the company's earnings call today, Verizon COO Denny Strigl said he's still hoping LTE will be commercially available in the first half of 2010, with in-house testing to begin later this year.

Meanwhile in Sweden, Swedish telecommunications operator TeliaSonera has signed contracts towards the launch of an 4G high-speed wireless network in 2010, saying it aims to be one of the first with an LTE network up and running.

TeliaSonera said on Thursday it had signed up Ericsson to construct its initial Stockholm LTE (the Long Term Evolution of 3G) network, and Huawei for the initial Oslo network. Both equipment makers said it was their first commercial LTE contract.

The telco said it is still evaluating suppliers for further LTE networks across Sweden and its other markets.

Monday, 2 February 2009

No cancer risk due to phones but maybe due to the masts

One of the recent studies dispelled the myth that phones can cause melanoma or eye cancer:

Regular mobile phone use does not appear to increase a person's risk of getting a type of cancer called melanoma of the eye, German researchers said on Tuesday.

The study involving about 1,600 people detected no link between the time a person spent using a cell phone over about a decade and their chances of developing melanoma of the eye, they wrote in the Journal of the National Cancer Institute.

The findings contradicted an earlier, smaller study by the same researchers that had raised concern about such a link.

Melanoma is an aggressive form of cancer that can spread quickly. It arises in cells that produce the pigment called melanin that gives skin its color. The eyes also have cells that produce melanin. Melanoma of the eye is rare. The condition also is called uveal melanoma.

The issue of whether long-term use of cell phones can cause cancer, in particular brain tumors, has been a hot topic, but most studies examining the matter have found no such association.

In the other news, Barack Obama has turned to a Midland anti-mobile phone mast campaigner to help the fight against cancer.

Eileen O’Connor, as a founder member of the Radiation Research Trust, has led the battle against the relentless growth of mobile phone masts and technology for the past seven years.

And now the US President’s cancer panel, set up by Obama to research the possible links with both nuclear and electro-magnetic radiation, has asked Eileen for her views on the issue.
The trust has supported widespread research into the possible dangers of mobile and wireless radiation and campaigns for the technology to be made safer.


Eileen said: “Obama’s panel has launched an information gathering exercise and I was invited to provide evidence. While I am not building up my hopes, I am delighted the issue is being taken seriously by the President.

“President Obama recently said science is about ensuring that facts and evidence are never twisted or obscured by politics or ideology.

“It’s about listening to what our scientists have to say, even when it’s inconvenient and I welcome this approach.”

The evidence gathered by the panel will be considered in drawing up advice to the new President on measures needed to be taken to improve the health of Americans.

Any steps taken are likely to be considered around the world.

Eileen first suspected a link between mobile phone masts and cancer when the arrival of a mast in her home village of Wishaw, near Sutton Coldfield coincided with a cluster of cancer cases, including her own.

The campaign hit the headlines in 2003 when the mast was pulled down in the middle of the night and residents blockaded the site to stop it being replaced.

The Radiation Research Trust funds and draws together scientific research from around the world and lobbies government to adopt a more cautious approach to mobile technology.

A key theory is that it is the electromagnetic radiation frequency, and not intensity or power of the signal, which can cause the damage. It is also thought that some people are more sensitive to the effects than others.

Sunday, 1 February 2009

Mobile Backhaul Networks and their Load

These are self explanatory slides on Mobile Network Backhaul presented by Professor Steve Ferguson, Head of Market Strategy, Product Area Broadband Networks, Ericsson in the LTE World Summit last year.



Friday, 30 January 2009

Commercially Viable Video over Wireless Broadband

(Click on the diagram for full sized image)

Continuing the LTE World Summit theme, Paul Steinberg, Fellow and Chief Architect - Telecommunications Wireless Infrastructure, Motorola spoke on 'Video Impact and Opportunity on a LTE Network'.

The image above conveys loads of information and I found it very interesting so I have shared it with everyone. The main message of the presentation was:
  • Mobile Video is Real & LTE Enables Commercially Viable Wireless Video
  • Technical Innovations Improve the Viability of Mobile Video Delivery
    • Video Encoding / LTE Air Interface / Devices / Network Architecture
  • Operators Can Leverage Video as Differentiator to Monetize LTE Networks

Thursday, 29 January 2009

LTE Femtocells Killer App: Wireless HDD

Just read this article:

Security appears to be all washed up, as USB sticks with sensitive data are being left regularly in pockets when workers take their clothes to be cleaned at laundrettes.

According to a survey from Credant Technologies, who claims that 9,000 USB sticks have been forgotten and left in pockets of clothes taken to dry cleaners. These figures were obtained from phone interviews with 500 dry cleaners across the UK, who found an average of two USB keys per year. Extrapolating this to the 4,500 dry cleaners in the UK leads to the 9,000 figure.

Data sticks are most frequently found in city centres and commuter areas with one proprietor in the City of London finding 80 memory sticks in 2008 alone.

Back in the LTE world summit last year, one of the things I mentioned was, that once LTE Femtocells are available we may be able to create innovative and groundbreaking applications to run on it. I was aware of some people suggesting that the broadband providers may throttle the backhaul traffic on the Femto but I was assured by one person from Sweden (or Finland ... cant recall for sure) that in the Nordics there is already upto 100Mbps speeds available and most of the people use P2P networks thereby consistently loading the ISP's. He did not think that there will be a problem.

One of the applications I suggested was a wireless Hard Disk Drive (HDD) or maybe a better term would be mobile USB (MUSB). The following slides are extracted from my presentation as I am being a bit lazy (and busy) to put them here.




As always, I am happy to receive feedback, comments, criticisms, etc, etc.

Wednesday, 28 January 2009

Recipe to design Killer Applications

Back in the LTE world summit, I presented recipe for designing killer mobile applications. I have listed them out here but feel free to suggest some more things or to correct me.

Recipe to design killer applications:
  • Something new everyday
    • E.g., News
  • Available instantly whenever needed
    • E.g., Youtube or similar VOD services
  • Challenging or Entertaining
    • E.g., Games, Music, etc.
  • Something that can reduce cost
    • E.g., VoIP services like Skype
  • Keeping in touch
    • E.g., Facebook, MSN messenger, etc.
  • Something to help in everyday life
    • E.g.,GPS, Maps, LBS, etc.
  • Purchase whatever and whenever you like
    • E.g., E-bay or Amazon
You may notice that I have not listed Email and browsing above because they fit multiple categories. Can you add to the list?

Tuesday, 27 January 2009

HSPA+ arriving soon from Vodafone and TIM




Telecom Italia Mobile (TIM) says it will be offering mobile data packages with peak download speeds of 21Mbps by mid-2009, rising to 28Mbps by year-end. The services, based on HSPA+ technology, will initially work via PC datacards using Qualcomm chipsets, CellularNews reports. Ericsson will supply equipment for the network upgrade.

Vodafone has trialled the Release 7 version HSPA+ mobile broadband technology in its Spanish network, and has achieved actual peak data download rates of up to 16Mbits/s.

The field trail of the HSPA+ 64QAM technology was done in conjunction with chip supplier Qualcomm Inc. and network gear provider Ericsson, following convincing results in laboratory tests.

Vodafone now plans to trial mobile broadband data connections with peak rates of up to 21Mbits/s early in 2009 using HSPA+ MIMO functionality.
The operator says the technology would be capable of video downloads at more than 13Mbits/s in good conditions and an average of more than 4 Mbits/s across a full range of typical cell locations, including urban environments.

If the trials prove a success, Vodafone plans to make this technology available in selected commercial networks.

HSPA+ technology is the next evolutionary step in the (3G) HSPA roadmap and increases performance through the use of the more powerful 64QAM modulation technique. Download performance is also improved through the use of multiple antennae (MIMO) technology on both base stations and data devices.

The operator is also working with several device vendors on the testing and validation of these devices ready for commercial availability.

Other major operators known to be conducting trials of HSPA+ technology include 3 and Australian company Telstra.

Telecoms equipment supplier Huawei has revealed that it will be showing off the world’s first commercial HSPA+ modem at the upcoming Mobile World Congress event, taking place in Barcelona next month.

Huawei’s connection to the Vodafone trials is unknown, but The Link has done a bit of detective work and observes that Vodafone released a statement early last year announcing partnerships with Huawei (amongst others) to develop the service. Huawei’s commercial HSPA+ stick could therefore be the first glance of Vodafone’s upcoming service, unless of course another network has quietly beaten it to the punch.

No release date or price has been revealed, but it does sound like HSPA+ will be arriving a lot sooner than we’d first thought. Mobile World Congress is taking place from the 16th – 19th February.

Monday, 26 January 2009

Reversing trend of outsourcing

For years the companies has flourished in their business where outsourcing was one of the major source of saving money and still getting good work done.

One of the main reason why India become the major hub for outsourcing was because of it’s immense pool of skilled science graduate which were far cheaper than in US and Europe.
Although in the last decade the salaries in India has risen manifolds but it still remaines the main destination for outsourcing simply because there is no shortage of the skilled techies.

But the current economic climate is changing the whole dynamics and the early signs are for what they call Outsourcing may be coming home.

With the rising unemployment in US and Europe and with so many people are desperate for the jobs all of a sudden companies see the pool of workers who are ready for work in far less then they were may be five years ago.

Remember no body wants to outsource if only they can get the work done at home.
In the current market situation there is a need to cut costs and increase productivity and for that reason some tech companies are looking for a new approach that bypasses traditional overseas locations like India.

One company who has taken a lead in this is IBM who is focussing on two U.S. communities which are East Lansing, Mich., and Dubuque, Iowa. This could be a trend setting move which other could follow very soon.

IBM believes that in these places there is access to skills also there is a willingness of local universities to cooperate with their business endeavours, and some government incentives to make it economically worthwhile. IBM hopes to create 1,500 direct and indirect jobs in five yearsin East Lansing, Mich and 1,300 jobs in Dubuque, Iowa.

Dubuque didn't just open the door and invite IBM into town but they also offered Big Blue (IBM) an enticing package of incentives worth $55 million over 10 years. These include a loan of $11.7 million that will be forgiven if IBM fulfils its hiring pledge. A local development agency also will spend $25 million to rehab an historic former department store.

Another major factor which is contributing towards bringing the jobs back to US from India is the stimulus package considered by the new president Obama. Although it has not been passed yet by the Congress, Obama has repeatedly discussed IT spending together with the rebuilding the US’s crumbling roads, bridges and schools.

I remember back in early 90’s when India opened its economy to go global one of the first companies to make use of the cheap and skilled science graduate was IBM.
For years India has been the primary location for technology outsourcing not only for IBM but other major tech companies as well.

This all seems to be changing now and the cycle seems to reversing.

It’s not only US but the Europe as well, which is going to get benefited by this reverse in trend. One of the astonishing thing which I came across just last week is that the Japanese companies who has R&D centres in UK are now considered as a cheaper options as compared to the ones in Japan. With the value of British pound fallen so much in the last six months the work force in UK all of a sudden becomes cheaper.

Could this be a new trend?

Industry analysts expect more tech services companies to establish operations in low-cost parts of the U.S and Europe.

I believe that in the coming months and years you'll see more of this although it might not be huge, but it will be a nice niche.

I am calling from the loo to tell you 'I Love You'



Almost one in two Australians admit to using their mobile phone while on the toilet and a quarter of men believe the mobile is an acceptable way to propose to their partner, a survey reveals.

The survey, commissioned by Microsoft and completed by 2,500 people across Australia, China, India, Japan and Taiwan, was conducted to determine just how integral the mobile phone has become in society.
It found that 48 per cent of Australians admitted to using the mobile phone while in the toilet, compared to 66 per cent of Chinese people who do so.

Of the occasions surveyed, 80 per cent of people said they would use their phone while eating a meal with others, 62 per cent said they'd use it while driving and 48 per cent would do so while trying to sleep.
Married women were also more likely to check their partner's phones than married men, while 30 per cent of people admitted to using their mobiles to flirt with someone other than their spouse or partner.

A quarter of Australians would use a GPS to track their partner's whereabouts, while 13 per cent said they would use their phones during "extremely intimate moments".

It was also revealed more than double the amount of men (24 per cent) to women (11 per cent) believed it was acceptable to propose to their partner using their mobile phone.

The Synovate survey on consumer behavior, commissioned by Microsoft's Windows Mobile division, found 58 percent of Asians polled across China, India, Japan, Taiwan and Australia wanted to use their mobiles on flights.

The 69 percent of respondents in favor of using their phones while flying, said this would help keep friends and family informed of flight changes, according to the survey.

Indians are the "most social" with 69 percent most likely to use their phones in a cinema, 21 percent in a place of worship and 79 percent at a wedding ceremony.

One thing parents across the Asian region agreed about was that children under the age of 12 should not be given a mobile phone.

The survey also revealed consumer preference for different form factors. The Chinese, Indians and Taiwanese are predominantly in favour of touch screen phones with the increased language input capabilities offered by such devices.

However, the Japanese prefer a flip phone while Australians prefer the more traditional numeric keypad.

Sunday, 25 January 2009

Tomi Ahonen shares 50 pearls on Mobile Advertisement

Tomi Ahonen has recently published his book sharing 50 pearls (advice/ideas/tips) on Mobile Advertisement. Tomi has in past shared his pearls and ideas in many forums in public domain so this is a good chance for anyone into Mobile advertisement to get their hands on. The book costs 9.99 euros so its not expensive if the topic interests you.


In Tomi's own words:

...And finally, its topical - this is all about mobile advertising and marketing. Out of my thousands of real mobile services - public and private - in my Pearls collection, here is the "Best of Pearls" around mobile advertising topics. Blyk, BMW Winter Tyres, Admob, Otetsudai Networks, Northwest Airlines, Flirtomatic First Face, Virgin Festivals, Ford's Virtual Ka, the Nighlife Guide to the City, etc. All the biggest faves and best examples. But with much more detail in the book than on the slides you may have seen. Oh, and out of the 50 Pearls in this eBook, 13 are ones that I have not shown in the public domain, so you get plenty of real competitive insights too ha-ha...

More info on the book here.

Friday, 23 January 2009

Nokia feels the pinch due to credit crunch


Nokia Corp., the world's largest maker of mobile phones, reported Thursday a 69% drop in fourth-quarter profit as demand for its handsets fell sharply during the key holiday season, particularly in China, and as it lost market share in the lucrative high-end segment.

The European tech bellwether also lowered its dividend, slashed its 2009 forecast of global demand for phones and said it would cut roughly 1,000 jobs to keep a lid on expenses.

The results mark a reversal of fortune for the Finnish company, which earlier this year seemed to have all but crushed even its nearest competitor with its stronghold on emerging markets, efficient cost control and extraordinary distribution power.

Quarterly sales declined 19% to 12.66 billion euros, missing forecasts calling for a top line of 13 billion euros, as demand for phones dropped sharply.

The number of handsets shipped in the latest three months fell 15% to 113.1 million units. Sequentially, shipments slipped 4% -- an unusual development considering the fourth quarter is customarily the strongest one for phone makers.

Phone makers have been suffering in the past few months as consumers rein in their discretionary spending. In developed markets, many are delaying replacing their old mobile phones. In emerging markets, handset users often simply aren't buying new ones.

Underscoring this, Sony Ericsson, the phone-making joint venture of Japan's Sony Corp. (SNE) and Sweden's L.M. Ericsson (ERICY), posted its second straight quarterly loss last week and warned the market would deteriorate further in 2009.

Also last week, Motorola Inc. (MOT) said it would report a fourth-quarter loss and slash 4,000 jobs after its sales collapsed over the holiday season.

And on Thursday, Nokia lowered its outlook for global industry mobile-device volumes, saying it now expects them to fall 10% in 2009, compared to an earlier forecast of a 5% drop.

The projected decline would be sharper in the first half than in the second half, with volumes dropping more sharply than is customary between the fourth and the first quarter, Nokia said.

Higher profile for digital mapping

Among Nokia's individual divisions, the handset business suffered the most, with sales down 27% to 8.1 billion euros. The sharpest decline in the number of handsets shipped happened in China, which registered a 36% drop, followed by the Middle East and Africa, with a 23% fall.

Nokia estimated its market share at 37% in the quarter, down from 40% a year ago and 38% in the third quarter. It said it lost ground in the Middle East and Africa, North America and China. It also lost ground in the high-end, smart- phone category, which worried investors.

Nevertheless the phone maker said it expects to maintain its market share at 37% in the first quarter.

The average selling price of a Nokia handset slipped to 71 euros from 72 euros in the third quarter, even though many new handsets, such as the 5800 XpressMusic, hit the shelves in time for Christmas. The decline put pressure on gross margins, which narrowed to 33.8% from 36.5% in the third quarter.

The division's operating profit decreased 70%, to 766 million euros, in the latest quarter.

At the Nokia Siemens networks joint venture, sales fell 5% to 4.3 billion euros.

The division, half owned by Siemens (SI) of Germany, achieved most of its targeted cost savings but reported an operating loss of 179 million euros while it broke even in the same period last year.

At the Navteq digital mapping business, sales jumped 31% sequentially to 205 million euros. The unit's operating loss shrank to 73 million euros from 80 million euros in the third quarter.

Thursday, 22 January 2009

'Hyundai Mobile' to test British waters for success



Hyundai Mobile has announced its UK launch and aims to achieve three to five per cent market share within the next five years.

Hyundai Mobile UK will initially be located at the Advantage Cellular distribution centre in Oxfordshire and will utilize its warehousing and logistcs facility. Former Advantage marketing manager Graham Jelfs has also been recruited as Hyundai Mobile’s head of marketing and communications.

The new manufacturer will be looking to take its largely prepay offering to UK networks, distributors and retailers. Its pitch is “niche products and mobiles for a broad, price-conscious target group”.

Ten to 15 handset models are planned annually across Hyundai’s ‘Basic’, ‘Music’, ‘Lifestyle’ ‘Innovation’ and ‘Business’ product segments. Product launches are scheduled for the first half of this year.

Hyundai Mobile UK director Roland Prinz said: “The central location and ability to get set up immediately was the reason for selecting the offi ce within Advantage House and we can use the facilities here to provide physical stock within the territory, rather than suffer delays shipping from the Far East to our UK customers. We are now eager to meet with networks and distributors that have direct routes to market, especially those focusing on the retail sector.”

The company is also recruiting for roles, including a head of sales responsible for networks and distributors. It will be exhibiting at Mobile World Congress in Barcelona in February.

Wednesday, 21 January 2009

Nortel bankruptcy creates worry for 2010 and 2012 Olympics


Everybody by now knows what happened to Nortel. On 13th January Canada's Nortel Networks filed for bankruptcy in Delaware under Chapter 11 and Chapter 15 guidelines.
Nortel has been struggling financially from the past couple of years and was cutting jobs at regular intervals. Toward the end of the year, the Toronto-based company was warned of a possible de-listing from the New York Stock Exchange.

The Chapter 15 filing enables a company to seek a U.S. bankruptcy court's recognition of a foreign bankruptcy case as the main or controlling proceeding.

There might be some potential buyers for Nortel but let’s see what happens in the coming days.

Nortel Networks at the moment is of course the topic of much conversation and speculation. In my view following are the key issues which Nortel has to deal with in the immediate future:
  • It might loose some of it major partners, like Microsoft and how does the bankruptcy will affect its smaller partners, like Airvana,

  • How long it can hold onto skilled talent in places like Ottawa, Ontario, and Richardson, Tex, and,

  • Where the company should continue to focus its product energies as its fate plays out.
These events have affected many in the industry but one of them in particular is the organizers for the 2010 Vancouver Winter Olympics and the 2012 London Olympics. Remember Nortel is the official sponsor for these two Olympic events and any trouble in Nortel is to stimulate significant trouble for these events.

Although Nortel Networks says, at least for now and before the bankruptcy court gets involved, that it remains committed as a sponsor and official network infrastructure provider to the 2010 Vancouver Winter Olympics and the 2012 London Olympics.

Back in July, Nortel signed up as a Tier One Olympic sponsor, and, to support the London Olympics. In addition to million of dollars in cash, Nortel also committed to provide the network infrastructure for communications in cooperation with British Telecom for the 2012 Olympics.
At the moment Nortel is giving every signs to reassure its commitment to the games as a 'tier-one' local sponsor and official network infrastructure provider for the London games.
Under the London sponsorship deal, Nortel is to supply network infrastructure, including secure networks, local wireless networks, call center and fixed landline infrastructure to support more than 205 international sporting organizations, 20,000 members of worldwide media, 9 million spectators, and "billions" of television viewers.

This looks quite staggering so just imagine the scenario where Nortel can’t fulfill its commitment.
Just like it has done with the 2012 organizing committee, Nortel is assuring the Vancouver Olympic organizing committee that it will stand behind its commitment to the 2010 Winter Games.

It does makes sense that Nortel fulfill it’s commitment I think it would be able to do so as much of Nortel's support has already been delivered and is expected to be in place by May.

3GPP Earthquake and Tsunami Warning service (ETWS)



Earthquake and Tsunami Warning Service: is a service that delivers Earthquake and Tsunami Warning Notifications provided by Warning Notification Providers to the UEs which have the capability of receiving Warning Notifications within Notification Areas through the 3GPP network.

Earthquake and Tsunami Warning System: is a subsystem of Public Warning System that delivers Warning Notifications specific to Earthquake and Tsunami provided by Warning Notification Providers to the UEs which have the capability of receiving Warning Notifications within Notification Areas through the 3GPP network.

Earthquake and Tsunami Warning service is provided to users by PLMN operators. Warning Notification Providers produce Warning Notification to PLMN operator when an event occurs e.g. an Earthquake. PLMN operators distribute Warning Notifications to users by utilizing ETWS.

The ETWS consists of the PLMN that is capable to deliver Warning Notification and the UEs that are capable to receive Warning Notification. A Warning Notification Provider is able to send Warning Notification to the users in Notification Area by activating ETWS. Warning Notification is classified into two types depending on the purpose and urgency of the notification.

The first type of Notification is called Primary Notification. This type of notification delivers the most important information of the threat that is approaching to users (e.g. the imminent occurrence of Earthquake or Tsunami). The notification shall be delivered to the users as soon as possible.

The second type of Notification is called Secondary Notification. This type of notification delivers additional information, such as instructions on what to do / where to get help as long as the emergency lasts.

More Information at 3GPP TS 22.168: Earthquake and Tsunami Warning System (ETWS) requirements; Stage 1.

You may also find interesting this FAQ for Cell Broadcast (CB) in Public Warning.

Tuesday, 20 January 2009

Emergency Phone Network enabled on the London Underground


Airwave has completed its deployment to all 125 below ground London Underground stations - within budget and ahead of schedule.

The complete roll out of the terrestrial trunked radio (TETRA) network on the Tube means that British Transport Police, Metropolitan Police Service and the City of London Police will now be able to use the same radios underground.

Police Minister Vernon Coaker welcomed the completion, saying the system was now fully functioning ahead of schedule, and would help frontline officers carry out the work they already do in tackling crime.

Tim O’Toole, managing director of London Underground, said the roll out was achieved five months ahead of schedule.

Airwave, a Macquarie investment fund venture, won the contract to provide access to its TETRA network in January 2007. The National Policing Improvement Agency managed the roll out, linking the emergency services to London Underground’s Connect digital radio system.

The Connect system forms part of a £10-billion investment programme by Transport for London. And the TETRA Tube roll out was initiated after the London Assembly called for improved public safety communications underground in its report into the 2005 London bombings.

Mobile dating to get big by 2013

In Sep 2007, Juniper Research proudly claimed, "Mobile dating revenues to reach $1bn by 2012, according to a new study from Juniper Research ". Most of the predictions are for the next 5 years as its safe to predict that much in future.

Now their latest report claims, "Mobile Dating Revenues to Approach $1.4bn by 2013 as Event-based Charging Models Proliferate, says Juniper Research":

A new Juniper Research report has found that new revenue streams from event-based charging and advertising will help to push the value of the mobile dating and chatroom market to nearly $1.4 billion by 2013, part of a burgeoning user-generated content (UGC) market that will reach $7.3 billion by the same time.

The report says that while subscription revenues will continue to contribute the bulk of service revenues over the next five years, an increasing number of dating companies have now switched to offering event-based charging, through products which offer free registration but levy charges when end-users wish to contact one another, or else offer virtual gifts for subscribers to send to other users.

The Juniper report also observed that while the initial impetus for dating services was provided off-portal, network operators have become increasingly keen to offer services on-portal as part of their entertainment portfolios: Vodafone offers Dating Direct, while 3 UK has partnered with Flirtomatic.

Other findings from the report include:
• Less than 30% of mobile dating customers will be on flat-rate subscriptions by 2011
• The Far East & China region is currently the largest region in terms of subscriber numbers, primarily due to the success of dating services in Japan
• Advertising will provide the majority of mobile social networking revenues but less than one-third of all UGC revenues by 2013

Its just matter of time when Location Based Services (LBS) will combine with these and offer 'instantaneous flirting' and 'speedy dating' ;)

Monday, 19 January 2009

MMS of NY Plane Crash, first photo on the web

A dramatic picture of the US Airways aircraft that crashed in the Hudson River appeared around the world within minutes after a bystander uploaded a photograph taken with his mobile telephone on to the website Twitter.

In another illustration of the growing power of Twitter, where users post mini-messages, Janis Krums took the picture with his iPhone and sent it to the site.

Mr Krums, from Sarasota, Florida, posted: “There’s a plane in the Hudson. I’m on the ferry going to pick up the people. Crazy.”

Read complete article here.

Sunday, 18 January 2009

What lies ahead in year 2009

In the year just gone i.e. 2008 we saw some unprecedented economic situations. I can clearly say that I have never seen anything like that but then I’m too young to say that anyway -:))

Talking to more experienced people in the industry I came to the conclusion that this recession indeed one of the worst one.

It's a very tough economic climate out there and there an every chance that no one will be reprieved by its effect. What I men by that and even if you haven't been touched by the downturn thus far, you will be. There is an argument that IT or technology shop has some advantage over other departments which makes sense as well as I can rarely think of a business these days which doesn’t use telecoms these days. Nevertheless, it would be unthinkable not to be wearing your flak jacket at all times.

Jos losses have started to happen in telecoms now with the likes of Motorola, Nortel already involved in this procedure. More than 50,000 tech workers lost their jobs before the financial meltdown hit, and more jobs may soon be axed.

Everyday we see ourselves into more gloom and doom with more bad news coming our way. Even India is getting affected by this and especially after what happened Satyam. The Satyam scandal had shocked India specially the IT world. This has definitely not helped to boost up the confidence with some of the IT companies shares plunging. The Satyam scandal what many has labeled as India’s Enron has put a big doubt into investor’s mind which is a very serious concern.
In way this scandal has done woken up many and will do some good in the future. Telecom companies are working feverishly to get their balance sheet right and hence already started taking drastic measures. I view it like this where everybody is anticipating a tsunami and to save themselves from high waves they are already moving onto high grounds.

I myself is involved in the situation where the salaries of the staff are frozen for at least one year. I believe any measure taken now although painful is a right thing to do. So when tsunami comes the high waves may not do the much damage and if doesn’t then it’s even better.
Companies are in the mindset of not spending in the coming months and plans to invest only in what it call key projects but with an increase of only 1 or 2 percent in the next 12 months.
LTE is considered as one of the key area of development but at the same time provide immense dilemma as well. Companies are no doubts thinking of concentrating on the current projects which guarantee a source of revenue but then want to spend in LTE product as well so that they are not behind when the good times begin.

People with high skills especially in wireless and VoIP may have got good chances of just clinging on to their jobs.

Remember everybody would need the skilled people when good times come back so it’s in companies interest to freeze the salaries instead of making make people redundant.

It's important, above all, to keep your skills at top form and be flexible with an employer going through tough times.

In the end I will mention the line from Judi’s blog which is
“Remember, don't panic. The trains cannot run without you”

'Sexting' is dangerous for teens



It's a popular trend among teens called "sexting."Middle and high schoolers are texting racey nude pictures back and forth, and it's causing an uproar across the country.

According to a recent study, one out of five teens have done it. The study also shows that teen girls are not the only ones sharing sexually explicit content. Almost one in five teen boys said they have sent or posted nude/semi nude images of themselves. One-third of young adults -- 36% of women and 31% of men ages 20-26—say they have sent or posted such images.

A year ago, a 19-year-old cheerleading coach was charged and prosecuted for taking a topless photo of herself and a 15-year-old girl.

And a boy was taken to juvenile court last year for taking explicit photos of his girlfriend.

Mr Brown, who is also resource officer at the areas primary school, said of the 14-year-old boy's mobile phone photos: "They were as graphic as you would see in any Penthouse magazine."

In the latest case, three teenage girls in Greensburg, Pennsylvania, who sent nude self portraits, and the three male classmates who received the images, have all been served with child pornography charges.


The girls have been charged with manufacturing and disseminating child pornography while the boys are accused of possessing it.

In Wisconsin, a 17-year-old was charged with child pornography after posting naked pictures of his girlfriend, who is a year younger, on the internet. In Rochester, New York, a boy aged 16 faces seven years in jail for circulating an image of a girlfriend to friends.

"Sexting" is fast becoming a moral and legal headache for school heads and police throughout America. The National Campaign to Prevent Teen and Unplanned Pregnancy last month published a study suggesting one in five teens had sent or posted images of themselves in various stages of undress.

Jim Brown, an official at Glen Este high school in the Ohio town of Cincinnati, told the Cincinnati Enquirer: "If I were to go through the cell phones in this building right now, of 1,500 students I would venture to say that half to two- thirds have indecent photos, either of themselves or somebody else in school."

Prosecutors are facing increasing dilemmas because case law has not kept up with the impact of digital media on teenage behaviour. Young adults can face lengthy sentences resulting from relationships with younger teenagers, with penalties varying state by state.

Federal law also requires hefty punishment for teenaged relationships that span the legal start of adulthood at 17. An 18-year-old in their last year of high school who dates a 14-year-old in the first year faces up to 30 years in jail for a first offence.

Saturday, 17 January 2009

Keep your kids safe, get num8 from Lok8u

Launched at the Consumer Electronics Show (CES) in Las Vegas, the Num8 (pronounced 'new mate')watch from British company Lok8u (pronounced 'locate you') is said to be the first tracking device specifically designed to help parents keep tabs on wayward offspring.

The £149 Num8 looks much like any ordinary digital wristwatch, but it houses a GPS chip similar to that contained inside a satnav unit. This constantly keeps tabs on the location of the child - it is accurate to within 3 metres - and beams it back to Num8's website for monitoring.

Relatives can receive text messages about the watch's location direct from the device, pinpointing the street address of their youngster at the touch of a button.

"As far as the child is concerned it's a digital watch - for the parent it's a child locating product," said Steve Salmon, Lok8u's chief executive. He added that he hoped it would be used as a way to give children more freedom, rather than restricting them or promoting lazy parenting.

"Only 20% of children are now allowed to go out and play. It's my profound hope that Num8 will help parents feel more comfortable about letting their children go out to play," he said.

It is not the first time that a company has offered parents the chance to track their children by GPS, but most previous devices have been built into mobile phones - expensive pieces of technology that are notoriously easy to dispense with. By contrast, Worcestershire-based Lok8u says it has improved the situation by locking the watch on to the child's wrist.

If an errant child forcibly removes the watch - or has it taken from them - the system immediately trips an alarm, sending an alert to the mobile phone of a parent. Removing the gadget also triggers a warning that is sent by email, just in case the worried parent happens to be sitting in front of a computer.

And to get around the limitations of satellite tracking technology - such as going indoors to prevent the satellite overhead from establishing a direct connection - the system can also use mobile phone signal triangulation to determine a more approximate location for its target.

An Australian children's advocate is very upset with this device. He has already labeled this device as 'alarmist' and 'flippant'. According to him "There won't be a huge market here because I think Australians are smarter than that."

Even though this device is claiming to be the first, there have been other services that can already achieve this. In this article in Guardian, couple of years back, the author successfully tracked his girlfriend using a similar technique via some spying website. The accuracy was not as good though but because of many more cell sites, some of them micro-cell sites and with the use of A-GPS this should be easy.

Anyone aware of similar services out there?

Friday, 16 January 2009

Lucky dad escapes bankruptcy due to 14,528 SMS messages

Ok, i know the heading is quite a bit exaggeration but how would you feel if you received a bill for nearly $3000? Luckily in this case, this didnt happen.

Greg Hardesty didn't LOL when he got his teen daughter's cellphone statement.

All he could think was "OMG!"

The California man's 13-year-old daughter, Reina, racked up an astonishing 14,528 text messages in one month. The online AT&T statement ran 440 pages.

It works out to 484 text messages a day, or one every two minutes of every waking hour.

The reporter for the Orange County Register grilled his daughter on her texting habit - by text message, of course.

"Who are you texting, anyway? Your entire school?" he asked.

"Well, a lot of my friends have unlimited texting. I just text them pretty much all the time," she explained.

She messages a core of "four obsessive texters" - all girls between the ages of 12 and 13 - on her LG phone.


Luckily, Hardesty has a phone plan that allows unlimited texting for $30 a month. Otherwise, he estimates, he would have owed AT&T $2,905.60 at a rate of 20 cents per message.

The average number of monthly texts for a 13- to 17-year-old teen is 1,742, according to a Nielsen study of cellphone usage.

Hardesty admits he himself punches in 900 messages a month - 700 more than average for his age group, according to Nielsen.

Hardesty and his ex-wife have since placed restrictions on Reina's cellphone use, ruling she cannot text after dinner.

Thursday, 15 January 2009

Projector phones a plenty at CES 2009

AT CES2009, there were quit a few phones that can be used as 'Projectors'.

The new Logic Bolt, a touchscreen GSM quad band handset, boasts pico projection with the ability to project a 36- to 64-inch image.

Other specs of the Windows Mobile device include a 3-megapixel camera, Bluetooth, GPS, and of course, for the office appeal, PowerPoint for those impromptu presentations.

Onboard storage of 4GB and expandability up to 20GB means that business users, which are clearly the demographic for this phone, would be able to store hours of super-fun PowerPoint presentations and video on the handset to show off in important business meetings.

And for the all-important sound, the speaker located on the bottom was more than adequate, pumping out good sound even when flush to surface.

After that, any other features would be a bonus, and there are a few for the more than casual user. A 3MP camera, GPS and internet connectivity mean that this is more than just a business phone... although the lack of 3G connectivity and WiFi might hamper the last part.

A likely launch of around $600 phone-only, or $100 with a 2-year tie-in on T-Mobile or AT&T in the States is hinted at, but no news on a UK release.

Samsung recently got the wraps of an innovative mobile phone accessory called the MBP200 Pico Projector. In a compact and light weight form factor, the projector has been design to offer users amazing projector performance with its wide functionality.

Offering easy connectivity to mobile phones as well as laptops, the MP200 projector is equipped with Texas Instruments DLP pico chip that enables users to convert their device into a large 50” viewing experience. Packed with a microSD card slot, users can also transfer files and project content that does not rely on the attached source.

The projector weighs just 160g and is about 107.3 x 48.8 x 19 mm in dimensions making it a very portable device. Powered by a smaller version as the imaging technology found in Samsung HDTVs, additional features of the Mp200 Pico projector include 3.5mm standard jack, and a built-in speaker. Accessorized by a small screen holder that has a telescoping pole hidden within, the projector offers instant conversion of a regular sheet of paper into movie screen viewing.

3M was showing off miniaturised projectors (rather than phones with projectors)

They had two prototypes on view: one played video off SD cards, the other plugged into an iPhone and played videos off that. Unlike other pico projectors, these have an RGB LED inside rather than a straight white LED, which is a significant step forward. Both were very nice looking, but alas, both were mere prototypes. The projector the prototypes were based on is smaller than ever, which is great, but until we see these things built into actual phones rather than in relatively bulky separate devices, I don't know how far they'll go.

Their tiny MM200 is a projector meant to be fitted inside the casing of a mobile phone so you don’t need to carry anything else. At the touch of a button it would then project what’s being displayed on your phone’s display.

This is actually the second generation of 3M’s mobile projector with the first appearing last year with the name MPro110. With the MM200 3M are offering a 50″ screen projection while requiring just 1 watt to function through its use of LEDs for illumination.

Wednesday, 14 January 2009

LG shows off new 'touch watch phone' GD 910

The world's first market-ready "touch watch phone" with 3G video telephony and GSM quad band capabilities, the GD910 will go on sale in Europe "sometime in 2009".

Described as "chic and wearable", arguably it is not as comedic as some previous watch-phone offerings, but LG is perhaps pushing it a bit when they say that at first glance it could "simply be a high-end timepiece".

With a curved tempered glass face and a high quality metal casing the watch measures 13.9mm thick, a dimension that might be forgiven when you consider the 7.2Mbps 3G HSDPA compatibility.

Capable of sending text messages (on its 1.43-inch screen), there are also voice recognition features, which can be used with or without a Bluetooth headset, phone book, stereo Bluetooth and a built-in speaker for playing back MP3 music files.

It also recognises voices, transforms text to speech, has a Bluetooth function and works as an MP3 player.

The 'watch phone' is part of a trend towards multi-tasking gadgets that can perform a host of functions. Mobile phones, in particular, have been at the forefront of this convergence revolution.

At first glance, LG's new Watch Phone appears to simply be a high-end timepiece. The company used materials and stylistic elements found in watches from top manufacturers to ensure that people will be comfortable wearing it for any occasion. The Watch Phone has a curved tempered glass face, high quality metal casing and is a mere 13.9mm thick.

"This Watch Phone is the result of a great deal of research and development, something that is very important to us at LG. We will continue to invest in creating innovative new products and technologies like this and setting trends in the mobile phone industry," Dr. Ahn said.